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WHY IS KITES CALLED KITES?

RAKESH ROSHAN & ANURAG BASU REVEAL THE INSPIRATION BEHIND
SUMMER'S MOST EAGERLY AWAITED ROMANTIC FILM.


Mumbai, 12th March, 2010: Finally, we know why Kites is called Kites! Producer Rakesh Roshan & director Anurag Basu, makers of Kites (www.kites-thefilm.com), one of the most eagerly awaited romantic films of this summer disclose the inspiration behind their film’s title.

The title and story of Kites is the brainchild of Rakesh Roshan, the man behind some of Bollywood’s most creative blockbusters.

The idea for Kites came to me when I was gazing at the sky and saw two kites flying,” notes Rakesh Roshan. “It looked very romantic. It was very intriguing--the way they came close, played, almost embraced each other and then drew apart. Unaware that someone else was pulling the strings and could cut them loose. I sat down and penned a story around this idea”.

Kites is the metaphor of the film. Kites fly against the wind and not with it, stronger the wind blows, higher the kites fly,” adds Anurag Basu who penned the screenplay and directed the film. “Our protagonists in the movie too face obstacles; their love grows deeper with every increasing obstacle.

Kites is a compelling romantic saga that goes beyond barriers, boundaries and cultures. It is a story of passion that defies every rule, of a relationship that takes two lovers on a thrilling journey filled with precious moments - and unexpected betrayal.

Kites is made in two versions, Hindi and English. Both will release on 21st May, 2010 across more than 60 countries. Shot in Los Angeles, Las Vegas and Santa Fe, Kites is one of the biggest films ever produced in India.

Produced by Rakesh Roshan and to be released worldwide by Reliance BIG Pictures, Kites is directed by Anurag Basu. It stars Hrithik Roshan and the Mexican star Barbara Mori along with Kangana Ranaut, Kabir Bedi and Nick Brown. Kites has music by Rajesh Roshan, cinematography by Ayananka Bose and stunt coordination by Hollywood’s Spiro Razatos. The English version of Kites is presented and reworked by the well known Hollywood director Brett Ratner( Rush Hour Series, X-Men: The Last Stand). It is re-edited by Mark Helfrich (Rush Hour Series, X-Men: The Last Stand) with additional background score by Graeme Revell (Sin City, Grindhouse, Pineapple Express).

About Reliance Big Entertainment: Reliance Big Entertainment Ltd. (RBEL, www.rbe.in) is the flagship media and entertainment arm of the Indian conglomerate Reliance Group (www.relianceada.com). It has a significant presence in filmed entertainment (film production, distribution, exhibition and TV content), broadcasting, studio infrastructure, processing, digital services, music, home video, animation, events, out of home, gaming and new media.

Reliance BIG Pictures (www.reliancebigpictures.com), RBEL's motion picture brand, has built a formidable Indian film production slate in English, Hindi and several other Indian languages, which it markets and distributes worldwide. The slate has projects with leading production houses and marquee Indian directors, both mainstream and arthouse, including Vidhu Vinod Chopra, Mani Ratnam, Rakesh Roshan, Farhan Akhtar, Amitabh Bachchan and Abhishek Bachchan, Kunal Kohli, Priyadarshan, Madhur Bhandarkar, Sudhir Mishra, Shaji N. Karun, Shyam Benegal and Rituparno Ghosh, Surya and others.

RBEL has partnered with Steven Spielberg & Stacey Snider in the new DreamWorks Studios. Additionally RBEL also has unique creative partnerships for film development and production with Brian Grazer & Ron Howard’s Imagine Entertainment, Nicholas Cage’s Saturn Productions, Brad Pitt’s Plan B Entertainment, Tom Hank’s Playtone Productions, George Clooney’s Smokehouse Productions, Chris Columbus’ 1492 Pictures, Jay Roach’s Everyman Pictures, Jim Carrey’s JC 23 Entertainment, Brett Ratner’s Rat Films, Julia Robert’s Red OM Films, Deepak Nayar’s Kintop Pictures and others.

Reliance MediaWorks Limited, member of Reliance Group is India's largest film processing, exhibition and services company.

Reliance Group (www.relianceada.com) is among India's largest private sector, business houses and has interests in communications, financial services, health, energy, infrastructure and media & entertainment.

About Filmkraft: Filmkraft Productions India Pvt. Ltd , India’s leading film production house, was started in 1979 and has since produced 14 blockbusters of which 9 were directed by Rakesh Roshan. Filmkraft also created India’s first Superhero on celluloid, “Krrish” after pioneering its science fiction prequel, Koi Mil Gaya. With Kites, FilmKraft takes its first step into the International arena and has lined up an impressive crew of International talent including Mexican actress Barbara Mori, Hollywood action director Spiro Razatos and New York based choreographer Flexi.


Rohini Bhandari
Manager, PR
M: +91 9323290523

Sanchita Dubey
Imagesmiths
M: +91 9820041300

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