BIG 92.7 FM Kolkatta is No.1 from Day 1 among affluent adults (20–34yr) in 1st ever RAM

• BIG 92.7 FM's Kolkatta station has transformed itself into a 'MOJAR ADDA'
• The launch campaign based on the adda obsessed bengali's is an instant hit with a strong ATL & on ground connect to activate Kolkatta's BIGGEST ADDA
• Campaign included An Addabaaz contest & extensive on ground interaction with listeners
• Innovations included 'Chumuk on Wheels' – Industry's first LIVE Radio show from a moving OB Bus

• BIG 92.7 FMs is No.1 station in Mumbai, Bangalore & Kolkata with highest share in RAM
• BIG 92.7 FM Bangalore rises to No.1 position in RAM consistently for 8 weeks
• SING WITH SONU: India's first singing reality show on Radio
• BIG 92.7 FM emerges No.1 in Hyderabad in the latest Indica Research
• BIG 92.7 FM goes International: Launches BIG BOLLYWOOD 96.3 FM in Singapore